Friday, August 20, 2010

What you need to know before developing iPhone, iPad, Android, BlackBerry, and Windows Mobile applications

As the market for iPhone, iPad, Android, Blackberry, and Windows Mobile applications heats up, more and more companies are diverting most of their focus and investments towards that “next big mobile app idea”. At Mantra Information Services, we help companies take advantage for growing mobile applications market and maximize return on their mobile investments. In our experience, there are several considerations a company should be making before taking their idea to the development lab. In this article we will introduce the five most important points of mobile application development.

Friday, May 28, 2010

The Importance and Use of Right Keywords in Search Engine Optimization (SEO)

With any search engine, right keywords selection and its’ optimization process is the root element. Keywords optimization is most important factor for SEO. Since the entire search queries are based on inserted keywords in search engines, it is very important to select right keywords for your website. Keywords should be relevant to your business and industry and you should be very careful to choose keywords for your website.

The following points can be helpful for finding the appropriate keywords for a given website:
  • Website Optimization:
Having search engine friendly website is important now more than ever before. Optimizing your website’s content for targeted keywords is essential. Perform a thorough analysis on your website without ignoring any part of website’s content and images. Identify all the places possible on your website to embed targeted keywords. Repeat this process to make your website search engine optimized.

Wednesday, April 28, 2010

The latest trend in software outsourcing is that…

more and more US companies are now turning to a service provider based in USA for their IT projects. Yes, that is right! Compare to the last year and years before, many of the companies who tried to outsource their IT projects to an offshore service provider primarily to take advantage of low cost resources, are now bringing their projects back home. After dealing with the delays in the software delivery, headaches associated in trying to overcome cultural differences, and poor quality issues; even companies having skilled internal project managers in-charge of their outsourced projects have realized that the real cost savings are not as much as they expected it to be. In many cases companies have ended up shelving their projects unfinished or had to start over again making it a costlier affair.

Tuesday, March 23, 2010

Remote Infrastructure Management (RIM): Take the Plunge

Offshore software development has become commonplace due to the cost saving associated, but offshore management of IT infrastructure is still a giant leap of faith for many companies. While software development can be done anywhere, managers are concerned (and rightly so) that someone still needs to be there to flip the switches, wire the cabling, and tighten the screws on their servers and other vital IT equipment.